lapopup2Finally, the States is getting an October’s Very Own pop-up store.

According to the announcement made via Twitter, OVO will set up shop in La Brea in Los Angeles. The space will be open from April 4 to April 30. No word yet on whether or not they’ll carry the new OVO collaboration with the Toronto Raptors and Mitchell & Ness. We can only hope.


-Via Complex


About The Author

Bianca Alysse is a creatively driven Bronx-born writer and editor. Before becoming The Knockturnal‘s music editor she served as Latina‘s creative coordinator and was a contributor at Billboard. The Boricua scribe has a lengthy resume in the music industry and has penned for Universal Music Publishing Group, Epic Records, G.O.O.D. Music, Compound Entertainment, Artistry & Récords, and Arcade Creative Group. Her work has been seen on platforms like VIBE, mitú, TIDAL, Remezcla, and behind the scenes at New York Fashion Week. As an independent contractor, she has written for Sony Music Entertainment’s global business affairs department, Warner Music Group, and currently Roc Nation.

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